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Have you ever been to the doctor for stomach pain and learned that the issue is not your stomach?

The pain is a side effect of another problem.

It’s the same thing in business. There are times a CEO articulates a problem that is not really the problem, something else is.

The most important skill to solving this issue is listening, listening, listening.

The solution to the problem must wait until you understand the problem.

I ask a lot of questions, it’s the best way to gain insight.

You need to change your mindset to think outside the box, reframe, and identify the problem correctly. That is key.

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